# How do you measure the return on TRINTA?

Through the Results module, which records outcomes rather than activity. It tracks what was bid, what was won and lost, buyer history and pipeline value, so the radar is measured in awarded money instead of leads delivered. The honest baseline before that data exists is the tenders a company missed last year, which is usually the number that makes the case in a demo call.

Source: https://trinta.ai/answers/measure-roi · All answers: https://trinta.ai/answers
